Message Variables

Message variables enable you to personalize each message according to recipients for better engagement and contextual conversations.

While composing a message or creating a template you can add placeholders called {variables}, which will be automatically filled later using the recipient's details. Such as including the first name of each customer when sending them a message, or their own transaction details associated with their unique records.

The below screenshots show a sample Appointment Confirmation message template with variables and a personalized message template after replacing the placeholders with dynamic values.


Sample message with variables


Hints & Tips!

You can also use these variables to insert redirection URLs (to redirect to a webpage), download links or Tracking URLs (to track user clicks)

Now you can add tracking URLs directly from the campaign creation flow and track the user clicks from the campaign reports powered by Unifonic uLink. to know more see uLink Integration

What’s Next